I came across this on another website - I liked the look and ease of use of their shopping cart. I tried a few others but they were just not right. This one is free, quick, looks great and was so easy to set up. When I go in and edit or add products, I can do it so quickly. It seems to take longer doing it through virtuemart. I just discovered ECWID they have a joomla extension so I installed it and it has integrated seamlessly. Their instructions are so clear and concise and their website contains everything you need to know. Love it!