I have tried other Joomla e-Commerce components and all are lacking but with Hikashop you get everything you need.
And most importantly the support is excellent, the developers actually respond to your questions and go the extra mile. It is really refreshing to see this type of service in the Joomla market, others can learn from these guys. I see Hikashop going far in the future. Thanks for helping me get my shop online Hikashop!