I run two joomla sites with a lot of C,M,&P. This component is by far the best and most fun component I have used. Very easy to setup with great documentation and support. If you want to reward your customers this is very nice. I am also thinking about purchasing for my forum and giving points away for other things if I can get it to work on a non "product" site. Maybe for so many posts, or helping another member, etc. Very much worth the very reasonable cost.