This extension gives you the possibility to create any pre-formatted item types with its own template. This in my must-have-list of joomla extensions for any website. You can create any catalog - cars,hotels,companies you name it. Not even that but as the items are a "normal" Joomla articles all of the content is search-able by the native Joomla search engine and you include any other Joomla extension into these items.
And the support - I never actually expected such a good forum and responsiveness from the author.
Thank you for this great extension.