JS Google UTM Tagging


Google Ads, Google Display, Site Analytics - Google Based, Email

Generate custom campaign parameters for your advertising URLs from your Joomla Administrator.

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The JS Google UTM Tagging component is an administrator component to help you with easily adding parameters to URLs you use in custom web-based or email ad campaigns. A custom campaign is any ad campaign not using the AdWords auto-tagging feature. When users click one of the UTM Tagged custom links, the unique parameters are sent to your Google Analytics account, so you can identify the URLs that are most effective in attracting users to your content.

Using the URL Builder

1 Enter the URL of your website.
2 Fill in the fields. Campaign Source, Campaign Medium and Campaign Name should always be used.
3 Click 'Build URL' button
4 Copy generated URL for your use in your marketing.

More Information
Campaign Source (utmsource)
Required. Use utm
source to identify a search engine, newsletter name, or other source.
Example: utm_source=google

Campaign Medium (utmmedium)
Required. Use utm
medium to identify a medium such as email or cost-per- click.
Example: utm_medium=cpc

Campaign Term (utmterm)
Used for paid search. Use utm
term to note the keywords for this ad.
Example: utm_term=running+shoes

Campaign Content (utmcontent)
Used for A/B testing and content-targeted ads. Use utm
content to differentiate ads or links that point to the same URL.
Examples: utmcontent=logolink or utmcontent=textlink

Campaign Name (utmcampaign)
Required. Used for keyword analysis. Use utm
campaign to identify a specific product promotion or strategic campaign.
Example: utmcampaign=springsale

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JS Google UTM Tagging

Last updated:
Dec 06 2015
Date added:
Dec 06 2015
GPLv2 or later
Free download

This extension does NOT implement the Joomla! Update System